{"id":5442,"date":"2025-09-25T14:26:44","date_gmt":"2025-09-25T07:26:44","guid":{"rendered":"https:\/\/posmesg.com\/?page_id=5442"},"modified":"2025-09-25T16:18:59","modified_gmt":"2025-09-25T09:18:59","slug":"case-study-brand-x-success-with-eyou-box-interactive-displays","status":"publish","type":"page","link":"https:\/\/posmesg.com\/vn\/projects\/case-study-brand-x-success-with-eyou-box-interactive-displays\/","title":{"rendered":"Th\u00e0nh c\u00f4ng c\u1ee7a Brand X v\u1edbi Eyou Box"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"5442\" class=\"elementor elementor-5442\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0f1a474 e-flex e-con-boxed e-con e-parent\" data-id=\"0f1a474\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-4ff9b0b e-con-full e-flex e-con e-child\" data-id=\"4ff9b0b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2921d16 e-con-full e-flex e-con e-child\" data-id=\"2921d16\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-326f355 elementor-widget elementor-widget-heading\" data-id=\"326f355\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Global Footer<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cdad4d0 elementor-widget elementor-widget-text-editor\" data-id=\"cdad4d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\" data-pm-slice=\"1 1 []\">Brand X, m\u1ed9t c\u00f4ng ty \u0111\u1ed3 u\u1ed1ng h\u00e0ng \u0111\u1ea7u, h\u1ee3p t\u00e1c v\u1edbi Blue Bull \u0111\u1ec3 tri\u1ec3n khai Eyou Box t\u1ea1i 300 c\u1eeda h\u00e0ng \u1edf ch\u00e2u \u00c1. D\u1ef1 \u00e1n t\u1eadp trung t\u1ea1o tr\u1ea3i nghi\u1ec7m k\u1ec7 h\u00e0ng h\u1ea5p d\u1eabn, t\u0103ng th\u1eddi gian d\u1eebng ch\u00e2n v\u00e0 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i doanh s\u1ed1, th\u1ec3 hi\u1ec7n s\u1ee9c m\u1ea1nh c\u1ee7a POSM c\u1ea3m bi\u1ebfn trong th\u1ecb tr\u01b0\u1eddng FMCG c\u1ea1nh tranh.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba8ade9 elementor-widget elementor-widget-solakcounterup\" data-id=\"ba8ade9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"solakcounterup.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"project-box-details\"><div class=\"counter-grid_wrapp style2\"><div class=\"counter-grid\"><h3 class=\"counter-grid-title\"><span class=\"counter-number\">300<\/span>+<\/h3><p class=\"counter-text mb-0\">C\u1eeda h\u00e0ng Tri\u1ec3n khai\n\n<\/p><\/div><div class=\"counter-grid\"><h3 class=\"counter-grid-title\"><span class=\"counter-number\">20<\/span>%<\/h3><p class=\"counter-text mb-0\">T\u0103ng Th\u1eddi gian D\u1eebng ch\u00e2n\n\n<\/p><\/div><div class=\"counter-grid\"><h3 class=\"counter-grid-title\"><span class=\"counter-number\">15<\/span>%<\/h3><p class=\"counter-text mb-0\">T\u0103ng T\u1ef7 l\u1ec7 Chuy\u1ec3n \u0111\u1ed5i<\/p><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7be8ec5 elementor-widget elementor-widget-heading\" data-id=\"7be8ec5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">L\u1ee3i \u00edch c\u1ee7a D\u1ef1 \u00e1n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30996f1 elementor-widget elementor-widget-text-editor\" data-id=\"30996f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\" data-pm-slice=\"1 1 []\">Eyou Box mang l\u1ea1i:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ad40672 elementor-widget elementor-widget-html\" data-id=\"ad40672\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"checklist style1 list-three-column\">\r\n<ul>\r\n<li><i class=\"fa-light fa-circle-check\"><\/i> T\u0103ng T\u01b0\u01a1ng t\u00e1c<\/li>\r\n<li><i class=\"fa-light fa-circle-check\"><\/i> T\u1ed1i \u01b0u D\u1eef li\u1ec7u<\/li>\r\n<li><i class=\"fa-light fa-circle-check\"><\/i> Nh\u1eadn di\u1ec7n th\u01b0\u01a1ng hi\u1ec7u<\/li>\r\n<li><i class=\"fa-light fa-circle-check\"><\/i> S\u1ef1 b\u1ec1n v\u1eefng<\/li>\r\n<\/ul>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-62fd840 e-con-full e-flex e-con e-child\" data-id=\"62fd840\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-94f5cea elementor-widget elementor-widget-solakprojectinfo\" data-id=\"94f5cea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"solakprojectinfo.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"widget widget_info\"><h3 class=\"widget_title\">Project Information<\/h3><div class=\"project-info\"><div class=\"project-info_icon\"><i class=\"fa-solid fa-user\"><\/i><\/div><div class=\"project-info_content\"><p class=\"project-info_subtitle\">Kh\u00e1ch h\u00e0ng:<\/p><h6 class=\"project-info_title\">Brand X<\/h6><\/div><\/div><div class=\"project-info\"><div class=\"project-info_icon\"><i class=\"fa-regular fa-folder-open\"><\/i><\/div><div class=\"project-info_content\"><p class=\"project-info_subtitle\">Danh m\u1ee5c:<\/p><h6 class=\"project-info_title\">Ti\u1ebfp th\u1ecb B\u00e1n l\u1ebb - T\u01b0\u01a1ng t\u00e1c\n\n<\/h6><\/div><\/div><div class=\"project-info\"><div class=\"project-info_icon\"><i class=\"fa-solid fa-calendar-days\"><\/i><\/div><div class=\"project-info_content\"><p class=\"project-info_subtitle\">Th\u1eddi gian:<\/p><h6 class=\"project-info_title\">15\/05 \u2013 30\/06\/2025\n<\/h6><\/div><\/div><div class=\"project-info\"><div class=\"project-info_icon\"><i class=\"fa-sharp fa-solid fa-location-dot\"><\/i><\/div><div class=\"project-info_content\"><p class=\"project-info_subtitle\">\u0110\u1ecba \u0111i\u1ec3m:<\/p><h6 class=\"project-info_title\">Singapore v\u00e0 Trung Qu\u1ed1c<\/h6><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42dbc0f elementor-widget elementor-widget-solakcta\" data-id=\"42dbc0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"solakcta.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"widget widget_offer\" data-bg-src=\"https:\/\/wordpress.themeholy.com\/solak\/wp-content\/uploads\/2025\/01\/offer_bg_1.jpg\"><div class=\"offer-banner\"><span class=\"sub-title style1\">Li\u00ean h\u1ec7 T\u01b0 v\u1ea5n<\/span><h5 class=\"banner-title\">C\u1ea7n h\u1ed7 tr\u1ee3? Ch\u00fang t\u00f4i lu\u00f4n s\u1eb5n s\u00e0ng!<\/h5><a href=\"https:\/\/posmesg.com\/vn\/contact\/\" class=\"th-btn style1 th-icon\"><span class=\"btn-text\" data-back=\"Contact us\" data-front=\"Contact us\"><\/span><i class=\"fa-regular fa-arrow-right ms-2\"><\/i> <\/a><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e8ac7f1 e-con-full e-flex e-con e-child\" data-id=\"e8ac7f1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9147645 elementor-widget elementor-widget-heading\" data-id=\"9147645\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Th\u00e1ch th\u1ee9c c\u1ee7a d\u1ef1 \u00e1n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2b339d elementor-widget elementor-widget-text-editor\" data-id=\"a2b339d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\" data-pm-slice=\"1 1 []\">Brand X \u0111\u1ed1i m\u1eb7t v\u1edbi doanh s\u1ed1 tr\u00ec tr\u1ec7 \u1edf c\u1eeda h\u00e0ng \u0111\u00f4ng kh\u00e1ch, POSM t\u0129nh kh\u00f4ng thu h\u00fat, d\u1eabn \u0111\u1ebfn t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i th\u1ea5p. Th\u00e1ch th\u1ee9c l\u00e0 t\u1ea1o tr\u1ea3i nghi\u1ec7m \u0111\u1ed9ng, \u0111\u00e1ng nh\u1edb, \u0111\u1ed3ng th\u1eddi tu\u00e2n th\u1ee7 ESG.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba7a0dc elementor-widget elementor-widget-heading\" data-id=\"ba7a0dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Gi\u1ea3i ph\u00e1p\n\n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca03180 elementor-widget elementor-widget-text-editor\" data-id=\"ca03180\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\" data-pm-slice=\"1 3 []\">Eyou Box c\u1ee7a Blue Bull cung c\u1ea5p:<\/p><ul class=\"tight\" dir=\"ltr\" data-tight=\"true\"><li><p dir=\"ltr\"><strong>K\u00edch ho\u1ea1t C\u1ea3m bi\u1ebfn<\/strong>\u0110\u00e8n v\u00e0 \u00e2m thanh k\u00edch ho\u1ea1t khi kh\u00e1ch \u0111\u1ebfn g\u1ea7n.<\/p><\/li><li><p dir=\"ltr\"><strong>N\u1ed9i dung T\u00f9y ch\u1ec9nh<\/strong>: C\u00e2u chuy\u1ec7n s\u1ea3n ph\u1ea9m v\u00e0 tr\u00f2 ch\u01a1i cho Brand X.<\/p><\/li><li><p dir=\"ltr\"><strong>Tri\u1ec3n khai To\u00e0n c\u1ea7u<\/strong>C\u1eadp nh\u1eadt t\u1eeb xa \u0111\u1ea3m b\u1ea3o th\u1ed1ng nh\u1ea5t.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6cdb93b elementor-widget elementor-widget-heading\" data-id=\"6cdb93b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Th\u1eddi gian d\u1ef1 \u00e1n<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9464db8 elementor-widget elementor-widget-text-editor\" data-id=\"9464db8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul class=\"tight\" dir=\"ltr\" data-tight=\"true\" data-pm-slice=\"3 3 []\"><li><p dir=\"ltr\"><strong>Tu\u1ea7n 1-2<\/strong>: Thi\u1ebft k\u1ebf v\u00e0 t\u00f9y ch\u1ec9nh Eyou Box.<\/p><\/li><li><p dir=\"ltr\"><strong>Tu\u1ea7n 3-4<\/strong>: Tri\u1ec3n khai t\u1ea1i 300 c\u1eeda h\u00e0ng, th\u1eed nghi\u1ec7m \u1ee9ng d\u1ee5ng di \u0111\u1ed9ng.<\/p><\/li><li><p dir=\"ltr\"><strong>Tu\u1ea7n 5-6<\/strong>: Ph\u00e2n t\u00edch d\u1eef li\u1ec7u, t\u0103ng doanh s\u1ed1 15%.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5a0ae34 elementor-widget elementor-widget-heading\" data-id=\"5a0ae34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">K\u1ebft qu\u1ea3 v\u00e0 T\u00e1c \u0111\u1ed9ng<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c1fd4d elementor-widget elementor-widget-text-editor\" data-id=\"5c1fd4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\" data-pm-slice=\"1 1 []\">Eyou Box t\u0103ng th\u1eddi gian d\u1eebng ch\u00e2n 20%, t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i 15%, d\u1eef li\u1ec7u c\u1ea3i thi\u1ec7n chi\u1ebfn d\u1ecbch. Brand X t\u0103ng l\u00f2ng trung th\u00e0nh v\u00e0 tu\u00e2n th\u1ee7 ESG.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e558f8a e-flex e-con-boxed e-con e-parent\" data-id=\"e558f8a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2925 elementor-widget elementor-widget-global elementor-global-2925 elementor-widget-cargozen-client\" data-id=\"2925\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"cargozen-client.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"cg-sponsor3-content over-hidden text-center headline\">\n            <h3>\u0110\u1ed1i t\u00e1c c\u1ee7a ch\u00fang t\u00f4i<\/h3>\n        <div class=\"cg-sponsor3-scroller mt-30 marquee-right\">\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061338\/Asset_34_usrajc.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061336\/Asset_33_ipre40.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061335\/Asset_32_pcdrij.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061333\/Asset_31_ghqkcb.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061332\/Asset_30_oinmmy.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061331\/Asset_29_tnlu1c.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061329\/Asset_28_pkxkfm.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061327\/Asset_27_rrl3ce.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061299\/Asset_26_klsomn.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n                    <div class=\"cg-spon3-item\">\n                <div class=\"item-img\">\n                    <img decoding=\"async\" src=\"https:\/\/res.cloudinary.com\/dhowmzibg\/image\/upload\/f_auto,q_auto,dpr_auto\/v1757061298\/Asset_25_jt9qba.png\" alt=\"\" title=\"\">\n                <\/div>\n            <\/div>\n        \n    <\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Brand X, a leading beverage company, partnered with Blue Bull to deploy Eyou Box interactive displays in 300 stores across Asia. This collaboration focused on creating engaging shelf experiences to boost dwell time and sales conversion. The project highlighted the power of sensor-triggered POSM in a competitive FMCG market. 300+ Stores Deployed 20% Increase in&#8230;<\/p>","protected":false},"author":1,"featured_media":5442,"parent":513,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-5442","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/posmesg.com\/vn\/wp-json\/wp\/v2\/pages\/5442","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/posmesg.com\/vn\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/posmesg.com\/vn\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/posmesg.com\/vn\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/posmesg.com\/vn\/wp-json\/wp\/v2\/comments?post=5442"}],"version-history":[{"count":0,"href":"https:\/\/posmesg.com\/vn\/wp-json\/wp\/v2\/pages\/5442\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/posmesg.com\/vn\/wp-json\/wp\/v2\/pages\/513"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/posmesg.com\/vn\/wp-json\/wp\/v2\/pages\/5442"}],"wp:attachment":[{"href":"https:\/\/posmesg.com\/vn\/wp-json\/wp\/v2\/media?parent=5442"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}