{"id":5216,"date":"2025-09-17T13:39:35","date_gmt":"2025-09-17T06:39:35","guid":{"rendered":"https:\/\/posmesg.com\/?p=5216"},"modified":"2025-09-17T13:39:49","modified_gmt":"2025-09-17T06:39:49","slug":"interactive-displays-turning-shoppers-into-loyal-customers","status":"publish","type":"post","link":"https:\/\/posmesg.com\/jp\/interactive-displays-turning-shoppers-into-loyal-customers\/","title":{"rendered":"\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u2014\u30b7\u30e7\u30c3\u30d1\u30fc\u3092\u30ed\u30a4\u30e4\u30eb\u9867\u5ba2\u306b"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u6df7\u96d1\u3057\u305fFMCG\u5e02\u5834\u3067\u3001\u9759\u7684POSM\u306f\u6ce8\u76ee\u3092\u96c6\u3081\u306b\u304f\u3044\u3002\u6d88\u8cbb\u8005\u306f\u68da\u3092\u6570\u79d2\u3057\u304b\u898b\u306a\u3044\u305f\u3081\u3001\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u91cd\u8981\u3067\u3059\u3002Blue Bull\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u5c55\u793a\uff08Eyou Box\u306a\u3069\uff09\u306f\u3001\u53d7\u52d5\u7684POSM\u3092\u80fd\u52d5\u7684\u306a\u30d6\u30e9\u30f3\u30c9\u4f53\u9a13\u306b\u5909\u63db\u3002\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u5c55\u793a\u304c\u30b7\u30e7\u30c3\u30d1\u30fc\u3092\u30ed\u30a4\u30e4\u30eb\u9867\u5ba2\u306b\u5909\u3048\u308b\u7406\u7531\u3068\u306f\u3002<br><br><strong>\u8ab2\u984c\uff1a\u9759\u7684POSM\u306f\u6ce8\u76ee\u3055\u308c\u306a\u3044<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u5168\u30d6\u30e9\u30f3\u30c9\u304cPOSM\u3092\u4f7f\u3048\u3070\u3001\u5dee\u5225\u5316\u306f\u56f0\u96e3\u3002\u8abf\u67fb\u3067\u306f\u3001\u6d88\u8cbb\u8005\u306f\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u306b3\uff5e5\u79d2\u3057\u304b\u6ce8\u76ee\u3057\u307e\u305b\u3093\u3002\u9759\u7684POSM\u306f\u80cc\u666f\u306b\u57cb\u3082\u308c\u3001\u5370\u8c61\u306b\u6b8b\u308a\u307e\u305b\u3093\u3002\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u304c\u306a\u3051\u308c\u3070\u3001\u30d6\u30e9\u30f3\u30c9\u306f\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3084\u58f2\u4e0a\u5897\u306e\u6a5f\u4f1a\u3092\u9003\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Blue Bull\u306e\u89e3\u6c7a\u7b56\uff1a\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eyou Box\u306f\u5c55\u793a\u3092\u300c\u751f\u304d\u305f\u300d\u4f53\u9a13\u306b\u5909\u3048\u307e\u3059\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30bb\u30f3\u30b5\u30fc\u9023\u52d5<\/strong>\uff1a\u8fd1\u3065\u304f\u3068\u30e9\u30a4\u30c8\u30fb\u97f3\u30fb\u52d5\u753b\u304c\u4f5c\u52d5<\/li>\n\n\n\n<li><strong>\u9b45\u529b\u7684\u306a\u30b3\u30f3\u30c6\u30f3\u30c4<\/strong>\uff1a\u88fd\u54c1\u60c5\u5831\u30fb\u30b2\u30fc\u30e0\u30fb\u30a2\u30cb\u30e1\u3067\u6ede\u5728\u6642\u9593\u5897<\/li>\n\n\n\n<li><strong>\u30c7\u30fc\u30bf\u30a4\u30f3\u30b5\u30a4\u30c8<\/strong>\uff1a\u30a4\u30f3\u30bf\u30e9\u30af\u30b7\u30e7\u30f3\u8ffd\u8de1\u3067\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6700\u9069\u5316<\/li>\n\n\n\n<li><strong>\u30b0\u30ed\u30fc\u30d0\u30eb\u5c55\u958b<\/strong>\uff1a\u4e16\u754c\u4e2d\u3067\u4e00\u8cab\u3057\u305f\u4f53\u9a13<br>\u3053\u308c\u3089\u306b\u3088\u308a\u3001POSM\u306f\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u306a\u63a5\u70b9\u3068\u306a\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u60f3\u8d77\u3084\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u5411\u4e0a\u3002<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u4e8b\u4f8b\uff1aBrand X\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Brand X\u306f300\u5e97\u8217\u3067Eyou Box\u3092\u5c55\u958b\u3002\u30bb\u30f3\u30b5\u30fc\u5f0f\u30e9\u30a4\u30c8\u30fb\u97f3\u58f0\u3067\u6ede\u572820%\u5897\u3001CVR15%\u5897\u3002\u30c7\u30fc\u30bf\u5206\u6790\u3067\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u6700\u9069\u5316\u3001ROI\u5411\u4e0a\u3002<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u9577\u671f\u4fa1\u5024\uff1a\u4f53\u9a13\u304c\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u751f\u3080<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u5c55\u793a\u306f\u8a18\u61b6\u306b\u6b8b\u308b\u77ac\u9593\u3092\u5275\u308a\u3001\u30d6\u30e9\u30f3\u30c9\u3068\u306e\u611f\u60c5\u7684\u3064\u306a\u304c\u308a\u3092\u751f\u307f\u307e\u3059\u3002\u30c7\u30fc\u30bf\u3067\u6226\u7565\u6700\u9069\u5316\u3084\u7269\u7406\u7684\u5ec3\u68c4\u524a\u6e1b\uff08ESG\u306b\u5408\u81f4\uff09\u3082\u5b9f\u73fe\u3002Blue Bull\u306e\u4e16\u754c\u914d\u9001\u3067\u4e00\u8cab\u3057\u305f\u4f53\u9a13\u3092\u4fdd\u8a3c\u3002<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-style-default\">\n<p class=\"wp-block-paragraph\">\u300cBlue Bull\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u5c55\u793a\u306f\u3001\u3059\u3079\u3066\u306e\u68da\u3092\u9867\u5ba2\u3068\u306e\u4f1a\u8a71\u306e\u5834\u306b\u5909\u3048\u307e\u3059\u3002\u300d<\/p>\n<cite><strong><em>Blue Bull\u30c1\u30fc\u30e0<\/em><\/strong><\/cite><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u7d50\u8ad6<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eyou Box\u306a\u3069Blue Bull\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u5c55\u793a\u3067FMCG\u30d6\u30e9\u30f3\u30c9\u306f\u5fd8\u308c\u3089\u308c\u306a\u3044\u5b58\u5728\u306b\u3002\u30b7\u30e7\u30c3\u30d1\u30fc\u3092\u60f9\u304d\u3064\u3051\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u7bc9\u304d\u3001\u58f2\u4e0a\u3092\u4f38\u3070\u3057\u307e\u3057\u3087\u3046\u3002\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u305c\u3072\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>In a crowded FMCG market, static POSM struggles to capture attention. Shoppers spend mere seconds scanning shelves, making engagement critical. Blue Bull\u2019s interactive displays, like the Eyou Box, transform passive POSM into active brand experiences. Learn how interactive displays turn shoppers into loyal customers. The Challenge: Static POSM Fails to Engage When every brand uses POSM, differentiation is tough. Studies show shoppers spend only 3-5 seconds glancing at displays. Static POSM blends into the background, failing to create memorable experiences. Without engagement, brands miss opportunities to build loyalty and drive sales. Blue Bull\u2019s Solution: Interactive Displays Blue Bull\u2019s Eyou Box brings displays to life with: Case Study: Brand X\u2019s Engagement&#8230;<\/p>","protected":false},"author":1,"featured_media":5216,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[93],"tags":[],"class_list":["post-5216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-smart-interaction","th-blog blog-single has-post-thumbnail"],"acf":[],"_links":{"self":[{"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/posts\/5216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/comments?post=5216"}],"version-history":[{"count":0,"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/posts\/5216\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/posts\/5216"}],"wp:attachment":[{"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/media?parent=5216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/categories?post=5216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/posmesg.com\/jp\/wp-json\/wp\/v2\/tags?post=5216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}